How Do You Tell the Story of 27,000 sq ft in Just 50 Photos?

October 17, 2025
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A Strategic Approach to Office Design Photography

It starts with intent.
Because great office design photography isn’t about documenting space — it’s about translating design thinking into visual storytelling.

When Suntory Beverage & Food GB&I opened its new 27,000 sq ft UK headquarters at ARC Uxbridge, designed by Area, the project went beyond aesthetics.
It was layered.
It was brand-rich.
It was deeply cultural.

Our challenge was to capture all of that- heritage, versatility, and flow- in just 50 photographs.

We didn’t aim to shoot everything.
We aimed to show what the space means, revealing how design supports movement, creativity, and communication.

  • The sensory labs
  • The calm, Japanese-inspired arrival experience
  • The meeting rooms where Lucozade’s energy meets Ribena’s nature
  • The Oasis
  • The vertical flow, expressed through a sweeping staircase

In a brand-driven workspace like Suntory’s, photography has to do more than illustrate design.
It has to communicate strategy:
the intention behind the details, the story behind the textures, the relationship between brand, culture, and experience.

This is what office design photography means to us.
It’s not just about capturing how a space looks, it’s about showing what it does.

Turning Space into Strategy

When we photograph workspaces, we’re not only documenting interiors; we’re revealing the thinking behind them.
Because every great office tells a story- of culture, collaboration, and craft.
Our role is to make that story visible.

And that’s the real art of office design photography:
turning workspace design into story.
Turning space into strategy.